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Diverse AI personas can mitigate the homogenization effect in human-AI collaborative ideation

Research output: Contribution to journalArticlepeer-review

Abstract

Recent studies suggest that while generative AI (GenAI) can enhance individual creativity, it often reduces the diversity of collective outputs. A well-known example of this homogenization effect is by Doshi and Hauser (2024) who found that GenAI-generated plot ideas improved story writing creativity but led to convergence across writers’ outputs. This study extends their experiment, identifying the design choices behind the apparent creativity-diversity trade-off. In Phase 1, we used structured prompting with 10 diverse GenAI personas to generate 300 story plots, and confirmed the plots' diversity using text embedding analysis. In Phase 2, participants wrote stories with or without access to these plots. Results show that diverse GenAI inputs can preserve story diversity compared to a human-only baseline, with some evidence of enhancement in the 1-plot condition. Beyond addressing the diversity component of the trade-off, our findings offer broader insights for human–AI system design
Original languageEnglish
JournalComputers in Human Behavior: Artificial Humans
Volume8
StatePublished - May 2026

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