Managing Heterogeneity in Search-advertisers' Objectives.

Nitza Geri; Rica Gonen

Managing Heterogeneity in Search-advertisers' Objectives.

Research output: Contribution to conference › Paper › peer-review

Original language	American English
Pages	37
State	Published - 2010

Bibliographical note

DBLP's bibliographic metadata records provided through http://dblp.org/search/publ/api are distributed under a Creative Commons CC0 1.0 Universal Public Domain Dedication. Although the bibliographic metadata records are provided consistent with CC0 1.0 Dedication, the content described by the metadata records is not. Content may be subject to copyright, rights of privacy, rights of publicity and other restrictions.

Access to Document

https://dblp.org/rec/conf/mcis/GeriG10

Cite this

@conference{713ca6802ff64ed1999eee905e48d80a,

title = "Managing Heterogeneity in Search-advertisers' Objectives.",

author = "Nitza Geri and Rica Gonen",

note = "DBLP's bibliographic metadata records provided through http://dblp.org/search/publ/api are distributed under a Creative Commons CC0 1.0 Universal Public Domain Dedication. Although the bibliographic metadata records are provided consistent with CC0 1.0 Dedication, the content described by the metadata records is not. Content may be subject to copyright, rights of privacy, rights of publicity and other restrictions.",

year = "2010",

language = "American English",

pages = "37",

}

TY - CONF

T1 - Managing Heterogeneity in Search-advertisers' Objectives.

AU - Geri, Nitza

AU - Gonen, Rica

N1 - DBLP's bibliographic metadata records provided through http://dblp.org/search/publ/api are distributed under a Creative Commons CC0 1.0 Universal Public Domain Dedication. Although the bibliographic metadata records are provided consistent with CC0 1.0 Dedication, the content described by the metadata records is not. Content may be subject to copyright, rights of privacy, rights of publicity and other restrictions.

PY - 2010

Y1 - 2010

M3 - Paper

SP - 37

ER -